Olaplex has become a game changer for women in recent years but what is it? and why do so many women swear by it?
The creators say that “Olaplex is the original, unique and patented chemistry that multiplies bonds and cross-links broken bonds”.
In simple terms, Olaplex reconnects broken disulfide sulphur bonds, which happens during thermal, mechanical and chemical services. So when you lighten, color (bleach or tint) your hair, use flat iron or hairdryers or any hot styling tool you are in fact breaking disulfide sulphur bonds in your hair. When these are broken your hair becomes more fragile. By using Olaplex you are bringing your hair back into a healthier state.
Hard to believe right? Wrong.
Olaplex is going to make your hair stronger and healthier and your colour will last longer. Hey you might even want to go a little lighter through your already lighten ends and Olaplex allows us to do this while not compromising the condition of your hair. The more you use Olaplex the better your hair will become.
Olaplex can be added to your color for instant protection. This we highly recommend if you are lightening. It can also be used as a standalone hair treatment for hair that is already compromised. There is also a take home edition, so outside of our Studio you can continue the good work. The best thing about the take home product is you can put it on dirty damp hair. Yes no need to wash your hair first. Just make sure your hair is slightly wet, leave it on for at least 30mins. Personally I sleep with it on and shampoo and condition it out in the morning. No time wasted waiting to get back in the shower to shampoo it out.
Olaplex is the only product of its kind. Olaplex is free of silicone, sulfates, phthalates,DEA,aldehydes, Gluten Free and is never tested on animals.
At Iron and Ivy Hair and Beauty – We proudly stock the full range of Olaplex so on your next visit, if your stylist hasn’t mentioned it yet, then hit them up.
Love
Lauren McMurray.
